Sincere LaSound (@sincerelasound), the charismatic and talented R&B (Pop) artist, has officially stepped into the limelight with his debut single, “Crave For It.” Born as Calligraphy LaSound El in the bustling city of Chicago and later relocating to Marietta, GA, Sincere’s journey into music began at a tender age. His passion for singing ignited when he was just four years old, and by seventeen, he was already penning his own songs. Guided and refined by industry veterans like “Marvelous” Marvin McIntyre, Sincere’s musical journey has been one of growth and self-discovery.
Describing himself as dashing and debonair, Sincere LaSound embodies a smooth, captivating vibe that resonates deeply with his audience. His music is crafted to be nature’s food for the soul, a philosophy he holds dear, reminding listeners to be mindful of what they feed their spirits. This ethos is perfectly encapsulated in his new single “Crave For It,” a track that promises to be more addictive than sugar.
“Crave For It” is a meticulously crafted piece, written, produced, arranged, and recorded by Sincere himself. The track features the infectious bass grooves of Dima “Dmitry” Bass and the enchanting acoustic guitar of Manuel Montero. With industry veteran Brent Kolatalo on mixing duties and mastering by Adam Haggar at Mount Olympia Mastering, the single is a testament to Sincere’s dedication to quality and excellence.
The song delves into the undeniable and undisputed allure of a captivating woman, whose charm is impossible to resist. It’s a celebration of her best qualities, wrapped in a smooth and dreamy soundscape that leaves listeners daydreaming and hitting the repeat button.
In his own words, Sincere describes his sound as “a smooth, captivating vibe. The kind of sound that will have you on repeat daydreaming.” This debut single is not just a song; it’s an experience designed to fill a void in the lives of many.
The music video for “Crave For It” is a visual treat, produced with a blend of precise direction and the innovative use of A.I. for a captivating lyric video. Sincere’s vision for each scene comes alive, offering a perfect complement to the auditory experience.
“Crave For It” marks Sincere LaSound’s first official release, and it’s available both online and offline, ready to enchant and captivate listeners around the world. As Sincere looks forward to many significant milestones in his career, “Crave For It” stands as a promising beginning, showcasing his unique talent and setting the stage for a bright future in the music industry.
